RAMSEY, MINN. (Sept. 13, 2017) – VISION EASE expands consumers’ choice of photochromic color options with the launch of VISION EASE Photochromic Brown, the latest in its line of no-compromise […]

HOYA Vision Care is a strong global partner for the Eyecare Industry and its Customers TOKYO, Japan – 02 August 2017. HOYA Corporation (HOYA) today announced the completion of the […]

New lenses continue to deliver on VISION EASE’s no-compromise photochromic philosophy RAMSEY, MINN. (June 1, 2017) – To improve consumers’ multifocal lens options, VISION EASE introduces two new designs in […]

Task-specific occupational lens line focuses on visual comfort and ergonomics RAMSEY, MINN. (May 23, 2017) – To improve near and intermediate visual comfort for lens wearers, VISION EASE announces its […]

VISION EASE Announces Launch of Redesigned Website that Better Illustrates and Aligns with the Company’s Brand Strategy New site offers refreshed look, better functionality and tools to help customers better […]

Acquisition strengthens global HOYA Vision Care business TOKYO, Japan – 12 October 2016. HOYA Corporation (HOYA) today announced a definitive agreement to acquire Performance Optics, LLC (Performance Optics), including its […]

Lenses are Clearer, Darker and Faster than Competition LAS VEGAS (September 15, 2016) – VISION EASE, a global ophthalmic lens marketer and manufacturer, has launched a new line of photochromic […]

Optical industry expert brings nearly two decades of experience to lens manufacturer  RAMSEY, MINN. (August 18, 2016) – To expand its customer relationships and market leadership in Latin America, VISION […]

RAMSEY, MINN. (July 7, 2016) – VISION EASE announces the availability of Clear Blue Filter FSV Lenses. The new polycarbonate stock lenses are available in 65mm and 75mm diameter from […]

Earlier this year, California added BpA to its list of chemical substances subject to the California Safe Drinking Water and Toxic Enforcement Act of 1986, commonly known as “Prop 65.” […]

RAMSEY, MINN. (April 15, 2016) – High-energy wavelengths pose the greatest threat to eye health today with ultra-violet and high-energy blue light found everywhere with the highest levels coming from […]

RAMSEY, MINN. (April 7, 2016) – VISION EASE announces three new sales and marketing appointments to enhance its global customer relationships and communications. Grady Lenski was promoted to Chief Marketing […]

RAMSEY, MINN. (March 2, 2016) – VISION EASE has introduced a new line of single vision 1.67 high-index lenses. The lenses offer customers the most thin, lightweight, single vision 1.67 […]

In his new role, Brea will continue to work with and expand customer accounts throughout the region, as well as strategically direct business growth. Brea joined VISION EASE in 2001. […]

RAMSEY, Minn. (Nov. 4, 2015) – Ophthalmic lens manufacturer VISION EASE immediately expands its product portfolio and distribution capabilities with the acquisition of Daemyung Optical Co. Ltd. (DMO). Details of […]

RAMSEY, Minn. (Oct 27, 2015) – VISION EASE hosted more than 150 industry professionals at its sixth annual VELA Forum on October 18-22nd at Secrets Capri Riviera Maya, Cancun, México. […]

RAMSEY, MINN. (Oct. 13, 2015) – To meet growing consumer interest in polarized lens color options, VISION EASE broadens its SunRx product line with new SunRx polycarbonate SFSV 75mm blue […]

RAMSEY, MINN. & CLEARWATER, FLA. (Sept. 16, 2015) – To deliver advanced sun protection in attention-grabbing frames, VISION EASE introduces its first frame and lens package. Developed in partnership with […]

LAS VEGAS, NEVADA (Sept. 16, 2015) – Focusing on the needs of modern optical consumers and the businesses who serve them, VISION EASE will reveal its new brand strategy at […]

RAMSEY, MINN. (Sept. 9, 2015) – Vision Ease announces Lisa Peterson of Emerald Isle, North Carolina, as the winner of its second annual Coppertone Polarized Lenses Meet Mia consumer sweepstakes. […]

RAMSEY, MINN. (Aug. 12, 2015) – Vision-Ease appointed Kevin McMenimen as Chief Financial Officer to oversee comprehensive global financial strategies for the company. “Kevin’s track record of success in managing […]

RAMSEY, MINN. (Aug. 3, 2015) – To improve consumers’ choice of light-responsive lenses, Vision Ease expands its line of photochromics with LifeRx FSV Vivid AR. The polycarbonate lenses are coated […]

RAMSEY, MINN. (Aug. 3, 2015) – To improve consumers’ choice of light-responsive lenses, Vision Ease expands its line of photochromics with LifeRx FSV Vivid AR. The polycarbonate lenses are coated […]

RAMSEY, MINN. (Feb. 24, 2015) – Greater Twin Cities United Way honored Vision-Ease with its Best Employee Engagement – Medium Company Award for its success increasing employee interest and pledges […]

RAMSEY, MINN. (Feb. 4, 2015) – Coppertone Polarized Lenses brand ambassador and U.S. soccer legend Mia Hamm will sign autographs and meet fans at the Vision-Ease booth during Vision Expo […]

RAMSEY, MINN. (Feb. 3, 2015) – Vision-Ease announces optical industry veteran Grady Lenski as its new vice president of sales, North America. Lenski brings more than 30 years of business […]

RAMSEY, MINN. (Nov. 13, 2014) – Vision-Ease Lens announces former CooperVision Inc. president John Weber as its new chief executive officer. Doug Hepper will transition to the role of executive […]

RAMSEY, MINN. (Oct. 24, 2014) – Two Vision-Ease Lens websites earned honors in the 2014 Web Marketing Association’s WebAwards for their intuitive, clean and smart design. The Coppertone Polarized Lenses […]

RAMSEY, MINN. (Oct. 21, 2014) – Less than 30 percent of glasses sold nationally in 2013 were anti-reflective, presenting a huge opportunity for retail and optical labs to increase sales […]